For nutritionists and wellness experts who are ready to grow their practice online with clarity, strategy and confidence.
More clients. More
income. Marketing that
Programme participants enrolled
1,200
Annual revenue in one practice
£85K+
Years
in the niche
8+
finally
works
Sales & Launch Strategist
You're posting consistently but your calendar is still inconsistent
Selling it is the hard part.
You're brilliant at what you do.
Is This You?
You have the expertise, the results, and the passion. What you're missing is the structure that makes clients show up without you having to post every single day.
You're ready for a smarter, more sustainable way to grow your practice
You've tried launching before and it felt chaotic, stressful, and exhausting
You'd love to launch a group programme but have no idea where to start
You want to move from 1:1 into a group programme — but don't know how to make the leap
You're relying entirely on Instagram and it feels precarious
together
Two ways to work
Work With Me
Whether you need clarity on your next step or a full launch plan ready to execute - here's how I can help.
Launch Support
Social content framework for launch period
Email sequence strategy and copy review
Clarify your messaging so the right people say yes
Full launch timeline and content plan
Post-launch debrief and next steps
02
The Launch Collective
4-6 month programme for experts who want a repeatable way to fill their 1:1 or group programmes. We build your list, sharpen your messaging, and plan consistent launches that convert.
Bespoke, prioritised action plan
Clear launch structure
Messaging that speaks to the right people
Offer clarity and positioning
01
The Strategy Intensive
A focused 2-hour session for experts who are ready to plan their next launch. We map your entire launch: timeline, content, emails, so you go live feeling spacious and prepared.
Strategy Session
Thanks to Tanya's strategy and launch support, I've had 80 discovery calls were booked in 3 weeks, even needed to bring another nutritionist to help with the calls.
40 new clients for my Hashimoto's programme!
Client case study — Hashimoto's EXPERT, UK
results
£18,800
In sales from one launch
40
New clients at £470 per programme
£60K+
Menopause programme launch
£8K
In sales from a single strategy consultation
I help nutritionists and wellness experts who already know their offer works - create the marketing that finally matches it.

I've spent 8 years working behind the scenes in nutrition business: planning and executing launches, sharpening messaging, and figuring out what makes the right people sign up. And also making it repeatable.

I'm based in South Devon, which means I do school runs, dog walks, sea swims, and client work in roughly equal measure.

Here's what those years have taught me: when the strategy is right and you're speaking to people who are genuinely ready, clients come in consistently and not just when you happen to have a good week on Instagram.
I'm Tanya!
Hi,
Marketing that actually moves the needle
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Practical strategy, real launch examples, and honest insights from inside the nutrition marketing world.
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